Detailed description (English): The Bike2Work campaign at Unifly is an initiative to encourage employees to adopt a more sustainable and healthy lifestyle by cycling to work. The campaign aims to promote eco-friendly commuting, reduce the carbon footprint, and foster a sense of community within the company within the European Mobility Week '24.
Key Features of the Campaign:
1. Environmental Focus: By reducing reliance on cars, the campaign aligns with Unifly’s values of innovation and sustainability, reflecting the company’s broader mission in fostering smart cities and intelligent transportation systems.
2. Health and Wellbeing: Cycling offers physical and mental health benefits, improving employee fitness while lowering stress levels, promoting overall well-being.
3. Team Spirit: The campaign encourages employees to participate as a collective, potentially setting up friendly challenges to increase participation, such as tracking kilometers or offering rewards for the most frequent cyclists.
4. CSR Alignment: The campaign serves as part of Unifly’s corporate social responsibility (CSR) efforts, showcasing the company’s commitment to sustainability, which may also resonate with partners and clients in industries like drone traffic management, where sustainability is increasingly important.
This initiative aligns well with the company’s innovative ethos and its focus on smarter, greener mobility solutions.
Target group(s): Unifly employees
Belgium