Detailed description (English): The Green Entrepreneurial Challenge is an activity in which 3rd and 4th-year students of the Commercial and Trade School Split, together with their mentors Marija Istenić and Vanda Parunov, will celebrate European Mobility Week on September 17, 2025.
Students will participate in a workshop that connects sustainable mobility with the development of entrepreneurial ideas. The activity begins with a brief introduction to European Mobility Week and the importance of environmentally friendly modes of transportation. Afterwards, students are divided into teams and tasked with designing an entrepreneurial idea or mini-project that encourages young people to choose walking, cycling, or public transportation more often.
Teams can propose innovative services, create promotional slogans, or design a poster/video promoting sustainable mobility. Examples of slogans for inspiration include: “Move Green – Go Far!”, “Your Step, Our Future,” or “Less Cars, More Life!” Each team presents their idea through a short pitch lasting 1-2 minutes, helping them develop communication skills and an entrepreneurial mindset.
At the end of the workshop, participants vote for the best idea, and the winning team receives a symbolic prize in the form of an eco-friendly gift or certificate. The activity fosters creativity, innovation, and teamwork while raising awareness of the importance of sustainable mobility. Its goal is to demonstrate how entrepreneurial ideas and small changes in everyday habits can contribute to a greener and healthier future.
Detailed description (original language): „Zeleni poduzetnički izazov“ aktivnost je kojom će učenici 3. i 4. razreda Komercijalno-trgovačke škole Split sa svojim mentoricama Marijom Istenić i Vandom Parunov, 17. rujna 2025. obilježiti Europski tjedan mobilnosti.
Učenici će sudjelovati u radionici koja povezuje održivu mobilnost i razvoj poduzetničkih ideja. Aktivnost započinje kratkim uvodom o Europskom tjednu mobilnosti i važnosti ekološki prihvatljivih načina kretanja. Nakon toga, učenici se dijele u timove i dobivaju zadatak osmisliti poduzetničku ideju ili mini-projekt kojim će motivirati mlade da češće biraju hodanje, bicikl ili javni prijevoz.
Timovi mogu predložiti inovativne usluge, osmisliti promotivne slogane ili izraditi plakat/video koji potiče na održivo kretanje. Primjeri slogana za inspiraciju su: „Pokreni se zeleno - stigni daleko!“, „Tvoj korak, naša budućnost“ ili „Manje auta, više života!“. Svaki tim svoju ideju predstavlja kroz kratki pitch u trajanju od 1-2 minute, čime razvijaju komunikacijske vještine i poduzetnički način razmišljanja.
Na kraju radionice slijedi glasanje za najbolju ideju, a pobjednički tim dobiva simboličnu nagradu u obliku eko-poklona ili certifikata. Aktivnost potiče kreativnost, inovativnost i timski rad, a ujedno razvija svijest o važnosti održive mobilnosti. Cilj je pokazati kako poduzetničke ideje i male promjene u svakodnevnim navikama mogu pridonijeti zelenijoj i zdravijoj budućnosti.
Target group(s): students, teachers, parents, professional colleagues
Objectives: • To develop an entrepreneurial mindset in students through the development of innovative ideas related to sustainable mobility.
• To connect environmental awareness with entrepreneurial skills: creative thinking, problem solving, teamwork and presentation of ideas.
• To encourage students to recognize opportunities in their community and propose solutions that contribute to a greener future.
Partner: Professors Marija Istenić and Vanda Parunov
Commercial and Trade School Split
Antuna Gustava Matoša 60
21000 SPLIT
CROATIA
Croatia