Detailed description (English): Although the trend is beginning to change, barely 25% of female bus drivers are women (NATIONAL AVERAGE).
Considering that 66% of public transport users in Gipuzkoa are women, this is still a very low number.
To help raise awareness of the fact that women can also be bus drivers and to break labour taboos, the Department of Mobility has decided to tell the story of the current female drivers of Lurraldebus.
We will interview them so that they can tell us about their experience and we can get to know their motivations and dreams in first person.
We will focus on them and their professional careers and life experiences.
The citizens of Gipuzkoa will be able to put a face and a voice to them, to understand that there is no type of work that is forbidden to women, and much less one related to public transport, the majority of which is used by women.
Target group(s): General public, transport operators, women and young people.
Objectives: This campaign was much needed because there are very worrying European reports on the very low level of women's participation in transport companies. Therefore, the main objective would be to make the work of these women drivers visible, normalising and working for accessibility and inclusiveness. Generating a social debate in favour of equality also in public transport and labour law.
Partner: Administration, local governments, municipalities, transport operators and transport workers.