Detailed description (English): In 2013/2014 VNT purchased industrial bicycles to commute in the territory of 100 ha. Bicycles are equipped with lantern, stand leg, reflector, bell and a box for items transportation. Bicycles undergo maintenance before and after the season. If necessary, one can pump tires and adjust a seat at the self-service pit stop. As a result of employees’ suggestions, special sheds for bicycles were made and installed and cycling lanes marked.
Employees are engaged not only in the development of cycling culture and cycling events like “Bike to work”, but also they take part in filming video materials about cycling safety regulation.
Communication channels forecast information about cycling culture on a regular basis (Intranet, TV screens, informative whiteboards, newsletter).
Visuals on https://en.files.fm/u/nhb7xgu4
Detailed description (original language): 2013./ 2014. gadā VNT iegādājās industriālus velosipēdus pārvietošanai pa teritoriju, kura sastāda 100 ha. Velosipēdi aprīkoti ar lukturi, kāju, atstarotāju, zvanu un kasti ērtai priekšmetu pārvadāšanai. Pirms un pēc braukšanas sezonas velosipēdiem ir veikta apkope, kā arī nepieciešamības gadījumā uzpumpēt riepas un pieregulēt sēdekli var pie speciāli ierīkotā pašapkalpošanas stenda. Pēc darbinieku ierosinājuma velosipēdiem tika izgatavotas un uzstādītās speciālas nojumes un iezīmēti veloceliņi.
Darbinieki ir iesaistīti ne tikai piedalīties velo kultūras attīstībā un velo pasākumos, bet arī video materiāla par velobraukšanu izstrādē.
Komunikācijas kanālos (Intranet, apkārtraksts, TV ekrāni, informatīvie dēļi) regulāri izvietota informācija par velobraukšanu (par apledojumu, apkopes iespējām, sezonas sākumu/ beigām).
Vizuāla informācija https://en.files.fm/u/nhb7xgu4
Target group(s): employees
contractors
visitors
employees' families
Objectives: To
1) promote employees/contractors getting around by bicycle safely and comfortably both in the company’s territory and outside it,
2) facilitate healthy activities among employees, visitors, employees' families
3) decrease fuel consumption while going to/from work and at 100 ha territory of VNT itself,
4) increase awareness of environmental responsibility,
5) encourage people to use Ventspils city high-quality cycling infrastructure,
6) organize team-building activities.
Expected Outcomes: Increasing number of cyclist from year to year (20 in 2015, 70 in 2016, 60 in 2017, ? in 2018)
full occupation of VNT industrial bicycles instead of cars
better understanding of environmental responsibility, information flow from employees to their families
better health condition of employees/ contractors
strengthened loyalty towards VNT