Detailed description (English): The project "The Notorious Brussels Cargo Bike journey" is about the activation of an international promotional and stimulating campaign to promote and stimulate the use of cargo bikes, which will be held in Brussels with international and Brussels partners (notably the Cairgo Bike project etc.). This project will be held in September 2023, at the same time as the EUROPEANMOBILITYWEEK. The cargo bike is an integral part of the mobility habits in Brussels and tends to develop further to attract a public that is still reluctant to ride a cargo bike, to go shopping by cargo bike, to have parcels delivered by cargo bike cargo bike, order ready meals by cargo bike, etc. This singular project is part of the promotion and awareness of the green transition as promoted by pact for Europe, the objectives of the Brussels Government set out in its General Policy Declaration and the Brussels Government's objectives set out in its General Policy Declaration and the City of Brussels' Bicycle Action Plan. This project aims to showcase Brussels as the capital of Europe, fully committed to achieving the goal of reducing greenhouse gas emissions (Ecological Transition 2050/2030), by providing a major and exciting international showcase for cargo bikes in Brussels. The project is focused on and aims to bring together the people of Brussels, Europe and the important international public around four major concrete actions with a specific focus on energy saving/cargo bikes as an accelerator of the transit.
Detailed description (original language): Please find it in the attachment.
Target group(s): EU citizens, International citizens, Brussels citizens, European, international and national value chain professionals, contractors, designers, engineering offices, design offices, thematic experts, lecturers, professionals of Retail and services = cargo bike sellers, repairers of cargo bikes, repairers, actors of logistics delivery, service sector -B2B, public institution, Logistics sectors, restaurant owners, travel agencies and bookshops, mail sector etc, Brussels and European professionals
with supply chain, circuit court, mobility managers
Objectives: The Notorious Brussels Cargo Bike journey has four objectives, according to the four strands of the programme.
Cargobikes as a means of transport to reduce our energy costs and make long-term energy savings for Brussels and Europe. The energy crisis is more than just a focus of attention and calls on us to react as quickly as possible. Cargobikes is the fastest and most efficient way to reduce our energy impact in all our cities. According to the 2021 UK study "The Promise of LowCarbon Freight", freight transport contributes significantly and increasingly to climate change. In urban areas the impact on our energy costs is considerable.
1. Promoting the image of Brussels. Thanks to the number of visitors that we expect to welcome between 18,000 and 20,000 visitors from all countries. The Notorious Brussels Cargo Bike journey, based on the programme that will be proposed offers international and Brussels international visitors and locals with everything that makes Brussels a unique European capital with The Notious Brussels Cargo Bike journey will offer international visitors and inhabitants of Brussels everything that makes Brussels a unique European capital, with Good-Food.brussels restaurants, a route through the main axes of Brussels (Tower and taxis, Canal, Dansaert, Bourse, pedestrian boulevard Anspach, Rogier and the North district with its dynamic contemporary architecture)
2. Mobility and urban empowerment for Brussels
Offering international expertise and above all a place to meet and exchange with more than 150 exhibitors in Brussels, for professionals from the world of cargo bikes, manufacturers, designers, engineers logistics service providers, researchers, decision-makers or just curious people who want to try the cargo bike for the first time. to embark on the cargo bike adventure for the first time. Make Brussels a prestigious showcase with the Bicycle architecture biennale in Brussels, by presenting innovative and visually impressive buildings with the latest examples. The aim is to is to report on the questions, exchanges and latest research in this field.
3. Building partnerships for Brussels
To offer a real business opportunity by linking international partners through conferences, coffee meetings, seminars and conferences, café meetings, expertise workshops, cargo trials, demonstration workshops, discovery tours in the city workshops, and discovery tours in the city. The diversity of countries already: Austria, Australia, Algeria, Bosnia Herzegovina, Canada, China, Colombia, Denmark, Ecuador, France, Finland, Germany, Guadeloupe, Hong Kong, Hungary, India, Iran, Ireland, Israel, Italy, Japan, Ghana, Netherlands, Norway, Philippines, Poland, Portugal, Romania, Slovenia, Slovakia, South Korea, Spain, Sweden, Taiwan, UK, USA reinforces the collaboration that The Notorious Brussels Cargo Bike journey is developing with the International Cargo Bike Festival (more than 300.000 audiences following the festival) and BYCS Bicycle Architecture Biennale (more audiences following the movement)
4. International and foreign trade for Brussels
The Notorious Brussels Cargo Bike journey wants to activate links in Brussels with other relevant and interested international partners concerned and interested in making the cargo bike a successful alternative in the city to the van, The project, by inviting international companies, international designers and developers of innovative projects to Brussels, wants to The project, by inviting international companies, international designers, developers of innovative projects in Brussels, also wishes to bring in investors willing to invest or create to invest or to create partnership networks with Brussels companies, in particular in collaboration with the with the hub.brussels network of business clusters (https://hub.brussels/fr/).
Partner: Cargo Bike Festival (more than 300.000 audiences following the festival), BYCS Bicycle Architecture Biennale (more audiences following the movement), MOMOWO,
financial partners and broadcast partners
- European Commission
- Brussels Government
- Brussels Mobility
Belgium