Detailed description (English): DEFI VELO is an innovative and nation-wide project promoting cycling for teenagers between 15 and 20 years old in Switzerland. It promotes cycling as a healthy, quick, desirable, trendy and fossil-free mode of transport at the critical age where teenagers determine their modal choices. Through a fun and friendly annual competition organised in high schools, DEFI VELO helps teenagers create a positive image of cycling, experience its freedom, feel safer on a bike and leave in a healthier environment. Since DEFI VELO was initiated in 2011, 21,000 teenagers across Switzerland have taken part in it.
Detailed description (original language): Des moniteurs formés se rendront dans les écoles pour mener des Qualifs avec les élèves. A travers ce parcours ludique à vélo, les classes exercent leur agilité, mettent leurs mains dans le cambouis, apprenent à prendre leur place dans le trafic routier, et découvrent quelques métiers du vélo. Les classes qualifiées se mesureront entre elles à la Finale romande et suisse allemande le 20 juin à Lausanne et à Berne.
Target group(s): Teenagers between 15 and 20 years old
Objectives: Promote cycling as a healthy, quick, desirable, trendy and fossil-free mode of transport
Expected Outcomes: Between 40 and 80 apprentices will participate to the action.
Partner: PRO VELO Switzerland, the Swiss Bicycle Advocacy Association