All week
Kent County Council is organising a week of activities as part of the Maidstone Goes Green Partnership. We have taken the European Mobility In town without my car branding and made it into our own Maidstone Goes Green - In town without my car brand. This is the first time we are doing a travel awareness campaign of this scale to the people who live and work in Maidstone using a wide range of marketing and PR tools.
Kent County Council is taking the lead and working with the following partners: Maidstone Town Centre Management, Maidstone Borough Council, The KM Group as media partner, 3 main shopping centres in Maidstone - The Mall Chequers, Fremlin Walk and Royal Star Arcade and public transport operators Arriva and Nuventure. We also have support of other parties to provide prizes including Cycles UK, Ramada, Streetcar and Bus Users UK.