Detailed description (English): The campaign "ZERO MORTOS NA ESTRADA, TODOS OS DIAS" is promoted in Portugal by Associação Nacional de Centros de Inspeção Automóvel - ANCIA (the representative association of the entities that dedicate themselves to the activity of vehicle technical inspections in Portugal), in partnership with the National Republican Guard (GNR) and the Public Security Police (PSP), and mobilizes active support of over 50 public and private entities related to road safety.
The campaign includes a video with appeals and road safety recommendations from political leaders and civil society.
Target group(s): Road users.
Objectives: Zero deaths in road accidents.
Partner: Portuguese police forces: GNR and PSP.