Detailed description (English): As Europe’s delivery and retail logistics sectors continue to expand, road safety is becoming a hot topic for delivery companies, cities and the general public.
foodora, one of the leading delivery services in Europe, has taken different steps across its markets to contribute to safer streets and smarter urban mobility across its six European markets (Sweden, Norway, Finland, Czechia, Hungary and Austria). With the launch of “foodora on track”, foodora reinforces its commitment to responsible delivery practices. The program encompasses actions that organisations can do to champion road safety, measures to empower riders to respect traffic rules, forming relevant partnerships with associations and local authorities to make transport safer, as well as exploring innovative delivery methods.
You can find more information about this initiative here: https://www.foodora.com/newsroom/foodora-affirms-commitment-to-enhance-road-safety-with-foodora-on-track/
Alongside, this initative, foodora has released a new road safety report, which is the first of its kind in Europe to describe in details what the programme entails: https://www.foodora.com/wp-content/uploads/2025/08/foodora-on-track-v4.pdf
Target group(s): Target Groups
Regulators : p ublic authorities, policymakers, and municipal stakeholders concerned with road safety, urban mobility, and sustainable city planning.
Riders: foodora delivery partners who directly benefit from training, safety measures, and improved working conditions.
Inhabitants: local residents and communities who experience safer streets, smoother traffic interaction, and a more sustainable delivery ecosystem.
Partner: Cycling communities & NGOs: Norwegian Bike Organization, Hungarian Cycling Club, Radvokaten in
Austria, Prague Bike Fest organizers
City authorities: in cities like Turku in Finland, Vienna in Austria, Oslo In Noreay
Police, transport bodies and road safety authorities: foodora has engaged in
knowledge-sharing and training sessions with police in Austria and Hungary, BESIP in Czechia, Safe Traffic NGO in Norway, or BKK in Budapest, Hungary.
International